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Tuesday, April 19, 2022

Layn aims to drive innovation in wellness with new ingredient library - NutraIngredients-usa.com

The new Layn Botanical Ingredient Library​ is an extensive online resource showcasing information on a growing library of botanical extract ingredients and functions. The goal of the digital resource is to help users locate and filter botanical ingredients by human, pet, and animal applications, and access information such as ingredient sourcing, functionalities, key botanical actives and more. 

With clients in food, beverage, flavor, nutraceutical, personal care, animals and pets, Collette Kakuk, VP of Global Marketing, Layn Natural Ingredients, told NutraIngredients-USA​ that the library was inspired by a desire to provide quick, easy access to accurate, robust information about functional botanical extracts to customers as they look for ingredients to source and include in product development and innovation. 

“We are living in a world where pain free, fingertip, unfettered access to data provides immediate value to customers – and with our library, they can search ingredients at their leisure no matter what stage of the buying or product development process they are in,” ​said Kakuk. “We provide open access so everyone from product development, R&D, and marketing can explore, learn, and make nimble and informed decisions as they look to add more botanical function in the products they produce. We’re excited about the value this provides to the marketplace as consumers continue to demand more functional, natural ingredients.”

A tool for product developers 

Kakuk added that the library is ideal for product developers looking to explore mainstay, standby ingredients like ginkgo or rhodiola – or also looking to explore unique, lesser known, but science-backed ingredients that have room for commercialization and differentiation, like pu-erh tea, magnolia bark, or cistanche. “A key advantage of this resource is being able to filter ingredients by function (e.g. natural sweeteners, or ingredients for gut health or natural energy support) and quickly see and investigate numerous ingredients at once.”

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Layn aims to drive innovation in wellness with new ingredient library - NutraIngredients-usa.com
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